Tag Archives: networking

FSSA Information Highway

With the National Self Storage Association bringing their show to Orlando in March of 2018, the Florida Self Storage Association is hosting a one-day educational session for owners and managers in place of our annual Conference & EXPO.

Join us on Thursday, February 22, 2018 in Orlando, FL for FSSA’s Information Highway: A day of education focused on operations and technology along with time built in for networking.

8:00 AM – Registration and Breakfast
9:00 AM – Welcome
9:15 AM – Annual Business Meeting
9:30 AM – Why the Golden Rule is Bad for Business with Robert A. Chiti, OpenTech Alliance
Sit back as Robert attempts to change the way you think about a concept you have always believed in: The Golden Rule. The session will explain why building your customer service strategy on the Golden Rule is bad for your business. You will learn why understanding how your prospects and customers like their coffee is the key to providing customer service to today’s consumer. You will also hear results of a consumer study that claim trying to WOW your customer is a mistake. Robert’s presentation is based on the book “The Platinum Rule” by Dr. Tony Alessandra and Michael O’Connor.
10:30 AM – Break and Networking
11:00 AM – Breakout Sessions

  • Manager Breakout Session: Let’s Go Beyond the Basics and Get Better with M. Anne Ballard, Universal Storage Group
    Today’s expert needs better:
    1) Greetings and telephone skills
    2) Walk-in results and conversion rates
    3) Income improvement and discount reduction
    4) Market analysis and proof of expertise
    5) Hit your income targets and closing the sale
    6) Planning your marketing and community involvement; onsite events and referrals
    7) Networking and email marketing
    8) Income and budget management
    9) Social media
    10) Technology deployment
  • Owner Breakout Session: Buying and Selling Self Storage Centers – A Real Estate Attorney’s Perspective with Joseph D. Ort, Esq., The Ort Law Firm
    As legal counsel in over 1,000 real estate transactions, we have seen the good, the bad, and the ugly. This seminar focuses on what makes our most successful clients great at buying and selling real estate. It places special emphasis on storage center deals, pulled from our experience helping clients buy and sell existing storage facilities, as well as from our work on self storage development projects. It provides strategies on the LOI, purchase agreement, post-closing agreements, and other agreements, along with providing insight on efficient and effective due diligence, consultant management, and negotiation tactics.

12:30 PM – Lunch and Networking
1:30 PM – Breakout Sessions

  • Manager Breakout Session: 5 Ways to Cut Costs Using Mobile Technology with Olivia Austin, SiteLink
    1) How to ditch your printer to save time and money
    2) Reach more clients, faster
    3) Make your website your second office
    4) Take the headache and cost our of rental agreements and leases
    5) Automate with purpose: collect more, work less
  • Owner Breakout Session: Technology and Your Customers: Is Your Customer Data Secure? with speakers provided by RackSpace and OpenEdge
    Security at all levels is becoming more important to the industry. While owners are installing more sophisticated gate and camera systems, what are they doing to secure their customer information and credit card information? As more technology breaches occur, the protection of your customer informatoin becomes more important. There are federal and state laws for handling credit card data. Are you complying with the credit card legislation? The two expert speakers will tell you in layman’s terms what is important and why.

3:00 PM – Break and Networking
3:30 PM – How Google is Affecting the Self Storage Industry with Ken Hendrickson, Easy Storage Solutions
In this final session of the day, learn how Google ranks a website, what changes Google is making and what they are looking for in a good website, and how you can keep up on the changes made by Google. Find out more about online marketing and what a solid, basic plan looks like, as well as what things you should be aware of to keep up with its changes.
4:30 PM – Closing Remarks and Adjourn

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FSSA 2017 Owners Summit

The whole idea of this event is for owners, operators, and investors to spend time sharing ideas, to help each other find solutions to business problems, and to build business relationships.

Networking is woven throughout the event, beginning with the evening reception and continuing through the next day during breakfast, and ending after lunch, when you choose to play a round of golf with your new connections or relax at the spa before heading back to implement everything you’ve learned. With an event that is full of industry experts, your issues are addressed head-on, making for a day that is all about you and your business.

We have a great lineup this year that includes a panel of REIT and non-REIT operators for a packed session covering topics from the impact of new development on rent growth to the state of the storage industry. We will also cover new development that is going on in Florida, where it is, and how soon it will be here.

To address the government aspect of business, FSSA has retained a speaker on the outlook of Florida business trends, as well as eminent domain speaker Brian E. Smith of Baker & Hostetler, LLP.

Wednesday, November 1, 2017
6:00 PM 
Networking ReceptionBay View Bar
, Ritz Carlton
Join us for cocktails and appetizers. Mingle with your professional friends and make plans for dinner on your own.

(Rain location: Ca’ d’Zan Room, Ritz Carlton)

Thursday, November 2, 2017
7:30 AM  Networking Registration and BreakfastCa’ d’Zan Terrace, Ritz Carlton
Register early and enjoy morning snacks, beverages, and relationship-building.

8:00 AM  Welcome/Opening Remarks
Ca’ d’Zan
Room, Ritz Carlton
8:30 AM  The Most Pressing Issues Affecting Self Storage Owners in Florida: Economic Outlook, New Constructions, Rate Changes, Occupancy Trends, and Expectations vs. Reality
This panel, assembled and moderated by Michael Mele of Marcus & Millichap, will do a deep dive into the challenges affecting self storage owners in Florida. Between hurricanes, rapid development, and rental rate changes, this panel of experts has been assembled from REITs, developers, and operators. This interactive approach promises to be engaging and enlightening. Panelists include Paul Feikema of Hide-Away Storage, Jay Massirman of Rivergate Companies, Noah Springer of Extra Space Storage, and Rick Yonis of Sentry Self Storage.
10:00 AM  Break
10:30 AM  Eminent Domain in Florida: The Basics
with Brian E. Smith, Baker & Hostetler
, LLP
Congratulations! Your self storage facility is located on one of the busiest thoroughfares in the area. Your site has great visibility and is one of the first ones that comes to mind when the need for storage arises. But with every good thing comes some bad, and you’ve just learned that the Department of Transportation will be widening the road and will need a portion of your highly-prized site for its road project.
This presentation is a walk-through of what happens when the government exercises its power of eminent domain to acquire a portion or all of your property for road widenings, pond sites, power lines, and more. Like gas stations, self storage facilities tend to be located along busy roads that are often widened or improved, so eminent domain tends to hit facility owners with some frequency. Many times, more is at stake than just simple valuation of property – often severance damages, business damages, relocation expenses, and other elements of damages may be available to property owners.
11:30 AM   Florida Insurance Update: How Irma and Harvey Will Affect Rates, Claims, and Processes
12:00 PM  Self Storage Data: New Construction, Rate Trends, and a Forward Florida Outlook with Bret Zinn, Yardi Systems
Study new construction information and reports and discuss rents with our speaker. Wrap everything up with a case study on a Florida market.
12:45 PM  Networking Lunch and Adjourn
Ca’ d’Zan Terrace, Ritz Carlton

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Thank You Summit Sponsors!

A very special “Thank You” to all of our sponsors of the 2017 FSSA Owners Summit. Your continuous support of the association makes events like this possible!

There’s still time to sign up as a sponsor! Won’t you join us at the Ritz for education, networking, fabulous food, and breathtaking sights?

Event Sponsor

Event_Bader

Panel Sponsor

Panel_MarcusMillichap

Reception Sponsors

              reception_pti

         

Portfolio Sponsor

minico

Lanyard Sponsor

receptionlanyard_uhaul

Drink Ticket Sponsors

DrinkTicket_BetterMgmtSystems     STR_FLAT_TEAL_WHITE_PMS

FSSA Information Highway – Registration Open

With the National Self Storage Association bringing their show to Orlando in March of 2018, the Florida Self Storage Association is hosting a one-day educational session for owners and managers in place of our annual Conference & EXPO.

Join us on Thursday, February 22, 2018 in Orlando, FL for FSSA’s Information Highway: A day of education focused on operations and technology along with time built in for networking.

8:00 AM – Registration and Breakfast
9:00 AM – Welcome
9:15 AM – Annual Business Meeting
9:30 AM – Why the Golden Rule is Bad for Business with Robert A. Chiti, OpenTech Alliance
Sit back as Robert attempts to change the way you think about a concept you have always believed in: The Golden Rule. The session will explain why building your customer service strategy on the Golden Rule is bad for your business. You will learn why understanding how your prospects and customers like their coffee is the key to providing customer service to today’s consumer. You will also hear results of a consumer study that claim trying to WOW your customer is a mistake. Robert’s presentation is based on the book “The Platinum Rule” by Dr. Tony Alessandra and Michael O’Connor.
10:30 AM – Break and Networking
11:00 AM – Breakout Sessions

  • Manager Breakout Session: Let’s Go Beyond the Basics and Get Better with M. Anne Ballard, Universal Storage Group
    Today’s expert needs better:
    1) Greetings and telephone skills
    2) Walk-in results and conversion rates
    3) Income improvement and discount reduction
    4) Market analysis and proof of expertise
    5) Hit your income targets and closing the sale
    6) Planning your marketing and community involvement; onsite events and referrals
    7) Networking and email marketing
    8) Income and budget management
    9) Social media
    10) Technology deployment
  • Owner Breakout Session: Buying and Selling Self Storage Centers – A Real Estate Attorney’s Perspective with Joseph D. Ort, Esq., The Ort Law Firm
    As legal counsel in over 1,000 real estate transactions, we have seen the good, the bad, and the ugly. This seminar focuses on what makes our most successful clients great at buying and selling real estate. It places special emphasis on storage center deals, pulled from our experience helping clients buy and sell existing storage facilities, as well as from our work on self storage development projects. It provides strategies on the LOI, purchase agreement, post-closing agreements, and other agreements, along with providing insight on efficient and effective due diligence, consultant management, and negotiation tactics.

12:30 PM – Lunch and Networking
1:30 PM – Breakout Sessions

  • Manager Breakout Session: 5 Ways to Cut Costs Using Mobile Technology with Olivia Austin, SiteLink
    1) How to ditch your printer to save time and money
    2) Reach more clients, faster
    3) Make your website your second office
    4) Take the headache and cost our of rental agreements and leases
    5) Automate with purpose: collect more, work less
  • Owner Breakout Session: Technology and Your Customers: Is Your Customer Data Secure? with Rick Allen, OpenEdge and TBD, RackSpace
    Security at all levels is becoming more important to the industry. While owners are installing more sophisticated gate and camera systems, what are they doing to secure their customer information and credit card information? As more technology breaches occur, the protection of your customer information becomes more important. There are federal and state laws for handling credit card data. Are you complying with the credit card legislation? The two expert speakers will tell you in layman’s terms what is important and why.

3:00 PM – Break and Networking
3:30 PM – How Google is Affecting the Self Storage Industry with Ken Hendrickson, Easy Storage Solutions
In this final session of the day, learn how Google ranks a website, what changes Google is making and what they are looking for in a good website, and how you can keep up on the changes made by Google. Find out more about online marketing and what a solid, basic plan looks like, as well as what things you should be aware of to keep up with its changes.
4:30 PM – Closing Remarks and Adjourn

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Reserve Your Room at the Ritz

FSSA’s discounted overnight room block with Sarasota’s elegant and exclusive Ritz Carlton will close this Friday, October 6th.

You can still register to attend the 2017 Owners Summit, and stay overnight at this extravagant location. Please contact the hotel to reserve your room at our special reduced rate of $225 per night.

You can contact the hotel at 1-800-241-3333 and mention Florida Self Storage Association Owners Summit room block to your representative, or you can book online here.

The Ritz Carlton offers a number of amenities including a widely recognized golf course, a luxurious spa, nearby shopping, and local art and entertainment venues.

There are also opportunities to explore the area via water by renting boats or by land with bicycles. You can also bring along the kids! The Ritz Kids program offers a variety of activities for children ages 5-12.

To explore more of what this location has to offer, visit their website.

Register Today for the Owners Summit

The whole idea of this event is for owners, operators, and investors to spend time sharing ideas, to help each other find solutions to business problems, and to build business relationships.

Networking is woven throughout the event, beginning with the evening reception and continuing through the next day during breakfast, and ending after lunch, when you choose to play a round of golf with your new connections or relax at the spa before heading back to implement everything you’ve learned. With an event that is full of industry experts, your issues are addressed head-on, making for a day that is all about you and your business.

We have a great lineup this year that includes a panel of REIT and non-REIT operators for a packed session covering topics from the impact of new development on rent growth to the state of the storage industry. We will also cover new development that is going on in Florida, where it is, and how soon it will be here.

To address the government aspect of business, FSSA has retained a speaker on the outlook of Florida business trends, as well as eminent domain speaker Brian E. Smith of Baker & Hostetler, LLP.

Wednesday, November 1, 2017
6:00 PM 
Networking ReceptionBay View Bar
, Ritz Carlton
Join us for cocktails and appetizers. Mingle with your professional friends and make plans for dinner on your own.

(Rain location: Ca’ d’Zan Room, Ritz Carlton)

Thursday, November 2, 2017
7:30 AM  Networking Registration and BreakfastCa’ d’Zan Terrace, Ritz Carlton
Register early and enjoy morning snacks, beverages, and relationship-building.

8:00 AM  Welcome/Opening Remarks
Ca’ d’Zan
Room, Ritz Carlton
8:30 AM  The Most Pressing Issues Affecting Self Storage Owners in Florida: Economic Outlook, New Constructions, Rate Changes, Occupancy Trends, and Expectations vs. Reality
This panel, assembled and moderated by Michael Mele of Marcus & Millichap, will do a deep dive into the challenges affecting self storage owners in Florida. Between hurricanes, rapid development, and rental rate changes, this panel of experts has been assembled from REITs, developers, and operators. This interactive approach promises to be engaging and enlightening. Panelists include Paul Feikema of Hide-Away Storage, Jay Massirman of Rivergate Companies, Noah Springer of Extra Space Storage, and Rick Yonis of Sentry Self Storage.
10:00 AM  Break
10:30 AM  Eminent Domain in Florida: The Basics
with Brian E. Smith, Baker & Hostetler
, LLP
Congratulations! Your self storage facility is located on one of the busiest thoroughfares in the area. Your site has great visibility and is one of the first ones that comes to mind when the need for storage arises. But with every good thing comes some bad, and you’ve just learned that the Department of Transportation will be widening the road and will need a portion of your highly-prized site for its road project.
This presentation is a walk-through of what happens when the government exercises its power of eminent domain to acquire a portion or all of your property for road widenings, pond sites, power lines, and more. Like gas stations, self storage facilities tend to be located along busy roads that are often widened or improved, so eminent domain tends to hit facility owners with some frequency. Many times, more is at stake than just simple valuation of property – often severance damages, business damages, relocation expenses, and other elements of damages may be available to property owners.
11:30 AM   Florida Insurance Update: How Irma and Harvey Will Affect Rates, Claims, and Processes
12:00 PM  Self Storage Data: New Construction, Rate Trends, and a Forward Florida Outlook with Bret Zinn, Yardi Systems
Study new construction information and reports and discuss rents with our speaker. Wrap everything up with a case study on a Florida market.
12:45 PM  Networking Lunch and Adjourn
Ca’ d’Zan Terrace, Ritz Carlton

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Summit Sponsorships are Now Available

This event is specifically for self storage owners and operators only. This is a great opportunity for vendors who sponsor at the $3,000 level or higher to spend the day networking with the decision-makers of facilities. There are a limited number of sponsorship opportunities available for the 2017 Owners Summit. Check out the options and register before they’re gone.

New for 2017! Companies who sponsor at the $3,000 level and higher may now add one additional representative for $750.

  • Event Sponsor ($10,000)      Only One Left!
    • Five minute speaking opportunity, logo on event signage. Speaking
    opportunity may include video presentation.
    • Full page premium InPrint magazine ad in all four 2018 issues.
    • One FSSA Web ad linked to your website for 12 months.
    • One cocktail table to display materials.
    • Two company rep registrations to event.

  • Panel Sponsor ($7,500)      Exclusive – SOLD OUT!
    • Full page InPrint ad in all four 2018 issues.
    • Introduce panelists and hold panel discussion (includes pre-work).
    • One cocktail table to display materials.
    • Two company rep registrations to event.

  • General Session Speaker ($7,500)      Only Two Available!
    • Two minute speaking opportunity, introduce speaker, logo on event
    signage.
    • Half page InPrint ad in all four 2018 issues.
    • One cocktail table to display materials.
    • Two company rep registrations to event.

  • Lunch Sponsor ($5,000)
    • Additional signage at lunch.
    • Quarter page InPrint ad in all four 2018 issues.
    • One FSSA Web ad linked to your website for six months.
    • Two company rep registrations to event.

  • Reception Sponsor ($3,000)
    • Additional signage at reception.
    • Business Card InPrint ad in all four 2018 issues.
    • One company rep registration to event.
  • Bag/Portfolio Sponsor ($750)      Exclusive – SOLD OUT!
    • Company supplies conference bags or portfolios with name and logo.
  • Drink Ticket Sponsor ($500)      Limit Three
    • Company logo on event signage and on drink tickets.
  • Lanyard Sponsor ($500)      Exclusive
    • Company supplies lanyards with name and logo.
  • Bag Insert Sponsor ($300)
    • One promotional piece inserted into the conference bag (materials supplied by 10/13/17).

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2018 EXPO Replaced with Education

Thank you to everyone who came out to this year’s annual Conference & EXPO. With over 400 attendees, we have heard wonderful things about the tradeshow hall and high praise over the educational sessions offered.

It is our job to ensure that the programs we offer you are worthwhile both as a member benefit and as a tool for your business.

With that said, because the National Self Storage Association is holding their annual tradeshow in Orlando next year, Florida will not be hosting their typical Conference & EXPO in 2018. Instead, we will have a one-day Florida-based educational session for owners and mangers.

There will also be sponsorship and visibility opportunities for our vendors as well.

We will have more information on this event by the time summer comes around, but in the meantime if you have topics or speakers you would like to see presented, please email Courtney.

EXPO Overnight Rooms SOLD OUT

Rooms for Tuesday (2/21) and Wednesday (2/22) nights are SOLD OUT at Embassy Suites.

If you need to make a reservation for either night, Embassy Suites recommends:

Hampton Inn
4971 Calypso Kay Way
Kissimmee, FL 34746
407-396-8700

Hampton Inn is within walking distance of the Embassy.

If you have yet to register for the EXPO now is your chance! Click here to register now!